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November 19, 2019  
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National Lead - Kids Heart Challenge

Position Description


Ready to join an organization that makes an extraordinary impact every day?

Imagine all Americans enjoying ideal cardiovascular health free of heart disease and stroke. At the American Heart Association and American Stroke Association, we get to work toward that goal every day!

This is satisfying and challenging work that makes a real difference in people's lives. We are where you can achieve professional growth with personal fulfillment and connect people to making a lifesaving impact. We are where you can partner with individuals, schools, lawmakers, healthcare providers and others to ensure everyone has access to healthier lifestyle choices and proper healthcare. The American Heart Association is where you can make an extraordinary impact.


The American Heart Association (AHA) has an excellent opportunity for a National Lead for Kids Heart Challenge on the National Development and Community Health Team in our National Center office located in Dallas, Texas . This position can be remote but must live near a major airport.

In this role, the National Lead for Kids Heart Challenge will be part of a team that is responsible for driving operational planning and execution to achieve significant revenue increases in Youth Market programs and fundraising events: Kids Heart Challenge, American Heart Challenge and District Heart Challenge. In support of the 2020 Impact Goal, the National Youth Market Director will drive our Youth Market programs from their current $85M in revenue to $200M by 2025 - representing 20% of the AHA's $1 billion revenue goal.

Essential Job Duties:

Consult and collaborate with national volunteer and staff leaders to help Affiliates, territories, and events focus on the highest impact priorities and drive goal achievement. Balance the strategic (big picture) focus with day-to-day execution. Develop and staff in-person and web-based trainings such as boot camps, program roll out and focus groups.

Travel in the field to work alongside volunteers and staff leaders to assess the program and provide real time coaching and feedback.

Work with the National Executive Lead of Youth Market, to lead campaign management and oversight of all youth market programs, forecasting trends while driving lead indicators and standard methodologies.

Provide timely direction, framework and resources to market-level volunteers and staff, while at the same time relying on their expertise, abilities, and willingness to use networks to drive the goals of the organization.

Develop new strategies and innovative online digital strategies. Lead design thinking, annual planning and creation of promotions for communication and reward tools to support over 100,000 schools across the country. Surface new ideas and fast track to market.

Help lead implementation of tactical program elements including prize structure, material management, and online experience through operations with internal and external partners while maintaining the highest level of customer experience.

Collaborate and cultivate relationships with internal departments such as Business Technology, finance, design center, purchasing, legal, branding and marketing.

Creating and development of reports as needed.

Develop educational material strategic direction of Kids Heart Challenge focused on elementary school students, faculty and staff, and their families, in the work of the AHA.

Recruiting and running volunteer led committee for Kids Heart Challenge grant program.

Developing and driving new revenue through Homeschool, Daycare and neighborhood series.


Minimum of 5-8 years of related experience, with bachelor's degree a plus

Five (5) years of experience working with top level volunteers such as Public-School Superintendents andor CEOs

Three (3) years of experience in field fundraising, outside sales, sponsorships, or related nonprofit activities

Ability to work cross-functionally to extend and implement national strategies on a local level

Excellent writing ability, presentation skills, project management, and ability to work independently

Consistent track record of productively participating in a multi-disciplinary team environment working towards common goals.

Demonstrated ability to lead multiple projects while producing positive results

Comprehensive computer and digital media skills including Microsoft Office products and Customer Relationship Management applications (Blackbaud, Microsoft Dynamics, etc.)

Must be able to travel overnight approx. 30% of the time.

Here are some of the preferred skills:

Knowledge andor experience in volunteer and mission-driven health organizations, preferably non-profit

At American Heart Association | American Stroke Association, diversity, inclusion, and equal opportunity applies to both our workforce and the communities we serve as it relates to heart health and stroke prevention.

Be sure to follow us on Twitter to see what it is like to work for the American Heart Association and why so many people enjoy #TheAHALife

EOE MinoritiesFemalesProtected VeteransPersons with Disabilities

Requisition ID 2019-3818

Job Family Group Fundraising

Job Category FundraisingSales


Location: Nashville,TN

Additional Information

Employment Type: Full-Time    
Position Location: Nashville, Tennessee

Apply For This Job: National Lead - Kids Heart Challenge


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